No matter what type of product you sell, you are most likely always in search of ways to cut costs. With reduced costs, you can either increase your profit margin or lower the price of your product and increase sales by offering a more affordable
Whether you are creating packaging for your very first product or adding a new product to your existing line, you need to carefully plan your design to ensure it appeals to customers and meets with your current branding. Ideally, you will always work with a
Use spring as the perfect opportunity to make some changes to your product packaging. If you want to keep your sales up, you need to constantly make minor changes and take advantage of holidays and seasons. For spring, in particular, you can make a few
One of the many happy customers who have worked with SoOPAK is a director of client engagement at a promotional company. The company has thousands of clients that range from large corporations to small businesses. The director and his team focus on helping clients with
SoOPAK doesn’t work only with businesses searching to package their products; we have also had numerous success stories from working with graphic designers. One of these designers is the director at a creative agency that focuses on corporate branding. He works with many small businesses
Even if your product is selling well, that doesn’t mean there is nothing to change about your packaging. Product packaging and design require constant innovation to keep moving forward. You need to make sure you keep up with ongoing trends but still stand out from
When you are ready to have new packaging made, someone, whether it is you or someone in your design department, will have to come up with the design. You could also use the services provided by the packaging manufacturer. If you plan to do it
Part of running your business is working hard to increase your profits however you can. The most obvious way to do this is by reducing your costs so each item you sell has a larger profit margin. Since your product needs to be packaged, this
At SoOPAK, we care about our clients and like to make sure that everything goes smoothly when they work with us. This includes everything from your initial visit to our website or the first time you pick up the phone to the time you receive
If there is one thing that we can all count on in life, it is that everything changes and very little stays the same. This is as true of packaging as it is of anything else. Just think back a few years to how things