6 SIGNS YOUR PACKAGING OR LABELING IS HURTING YOUR SALES
Packaging is the second most important consideration in marketing your product. The product itself—its quality, usefulness, and…
THANKSGIVING DAY PACKAGING THAT SELLS
If you sell a product of any kind, then you know that you should take advantage of the holidays to boost your sales. When done correctly,…
HOW TO KEEP YOUR BRAND APPEAL THROUGH A PACKAGING REDESIGN
At some point, it may become necessary to redesign your packaging. There are plenty of reasons to do so. Sometimes the design is simply…
EVERYTHING YOU NEED TO KNOW ABOUT CHRISTMAS PACKAGING
As a business owner, you need to think about packaging year round. While one specific design may do great during the majority of the year, you…
5 TIPS FOR MORE ECO-FRIENDLY PACKAGING AND HOW TO ADVERTISE IT
Environmental friendliness is gaining prominence across the globe. To go along with the new sense of eco-friendliness, many consumers are…
SHELF STABLE PACKAGING POINTS TO CONSIDER
Depending on your company, shelf stable packaging can be a very important factor to keep in mind. Food manufacturers, for example, have to…
QUESTIONS TO ASK BEFORE YOUR FIRST PACKAGING RUN
You or your graphics department have just completed the design for your product. Everyone thinks it looks great. You are excited to get your…
EFFICIENTLY USE ADVERTISING ON YOUR PACKAGING DESIGN
When most companies think of advertising, they picture flashy billboards, online ads, or a commercial on TV. In reality, however, your…
HOW TO AVOID PACKAGING PROBLEMS THAT CAN COST YOU SALES
Creating a product that will sell is more than just designing and producing the product itself; you also need to be careful with the…
4 ESSENTIALS TO MAKING YOUR FIRST PACKAGING RUN A SUCCESS
When you are starting up a new business, it can be very intimidating to figure out how everything works and get organized. To add to the…
THINGS TO KEEP IN MIND WHEN DESIGNING FOOD PACKAGING
When you start designing your food packaging, you will need to consider a large number of factors. In addition to following all federal safety…
NEW SOOPAK APP NOW AVAILABLE
Our team at SoOPAK is pleased to announce that we now have an application available for both Android and iOS. Throughout the last few months,…