To most people, choosing a color for something is simply a matter of personal preference. However, when it comes to product packaging and other forms of advertising, it becomes much more important. The colors that you choose to use on your product can have a
When planning your product packaging, you need to consider every factor. Since trends are constantly changing, it is important to stay up to date with the latest information so you can make the most of these popular designs. Out of all the trends, colors are
As in every other area of your company, you want to do whatever you can to reduce costs related to packaging and shipping your product. One of the most obvious ways to do this is to reduce the weight of your packaging since every extra
Even if you don’t sell a product that is directly related to Halloween, you can still take advantage of the festive season to boost your sales this time of year. Halloween appeals to kids, teens, and young adults along with some older adults and you
Part of running your business is knowing when you need to take the time to redesign your packaging. While a given style and design can work well for a long time, you will still need to update it at some point to keep it modern.
While you, of course, hope that everything in your product run goes smoothly, you need to be prepared for mistakes. Things do happen, and whether it is an issue with the actual run or your design, you need to be prepared and know what to
Packaging any product can be a challenge, but this is particularly true for cold foods. Since the items need to remain cold, creating an insulated design that stands up to the cold temperatures and offers some product protection when removed from the fridge for a
No matter where you live, the temperatures will drop at least somewhat during the winter, and the difference can be more severe in some areas than in others. If you sell a product across the country, this means that you have to take into account
Choosing which packaging manufacturer to work with can be a difficult decision. You want someone that you can trust to deliver high-quality product packaging and that you can build a relationship with. To help gain your trust and show you why so many companies choose
As a business owner, you want to do whatever you can to take advantage of holidays as a way to boost sales. Labor Day is the perfect opportunity for savvy businesspeople to make a profit by offering their customers something unique. A big part of
