Anyone who sells a product is aware of the wealth of packaging options available. In recent years, there has been an increase in flexible packaging, such as the resealable pouches that some packaged snacks come in. This move to flexible materials does not leave traditional
You should never underestimate the impact any element of your packaging has on your sales, including the color. Color is actually among the most important parts of your packaging; it’s one of the first things customers notice, whether you sell household items or something else.
Creating a mockup is one of the most important steps in developing your product packaging. This is your chance to see your packaging as it will look instead of just imagining it. This is also when you should confirm that every piece of information on
The area of marijuana packaging is still relatively new due to the recent increase in areas where cannabis is legal, but there is already a wide range of packaging options for those who sell marijuana. While you could theoretically use any type of product packaging
Choosing the right box for your product is an important step as you want to ensure that it protects your product and helps your brand make a positive impression without wasting materials or costing too much. To figure out how to choose the right box
Every element of your packaging design gives potential customers an impression of your product, including the font and the color. Because of this, you need to take care when selecting the font to use on your product packaging. After all, you would not use the
As with any other industry, making a mistake when designing your cosmetic packaging can lead to lost sales or other issues. If you make an error on the label, you may need to recall a product or run the packaging again, which could become costly
There are a number of products on the market today that people like to think they can feel safe in using. Customers want confidence that the product hasn’t been tampered with and potentially become contaminated. Products such as over-the-counter medicines, food products, lotions and creams,
Depending on the type of product you manufacture, you may need to opt for refrigeration packaging to ensure that the product remains stable. A range of items may require cold temperatures, from food and beverages to research and diagnostic supplies or pharmaceutical items. Regardless of
When designing your product packaging, you want to get everything, including the labels, correct the first time. While you can always order a small quantity to check everything, this does take more time. You definitely don’t want to create all your packaging only to realize