Creating a mockup is one of the most important steps in developing your product packaging. This is your chance to see your packaging as it will look instead of just imagining it. This is also when you should confirm that every piece of information on
The world of commerce is changing with more and more sales completed online, but that does not mean that companies can neglect branded packaging. In fact, ensuring your packaging is properly branded before selling your product is just as important online as it is in
With the holiday season approaching, it is time to decide whether you need to make any adjustments to your product packaging to take advantage of this peak sales season. Depending on your product and customer base, you may do just as well leaving your product
With fall about to get into full swing, it is the last chance to think about your fall packaging and how you can adjust your product packaging this season to increase your product’s appeal to customers. This is the perfect time of the year to
Choosing the right box for your product is an important step as you want to ensure that it protects your product and helps your brand make a positive impression without wasting materials or costing too much. To figure out how to choose the right box
Every element of your packaging design gives potential customers an impression of your product, including the font and the color. Because of this, you need to take care when selecting the font to use on your product packaging. After all, you would not use the
As with any other industry, making a mistake when designing your cosmetic packaging can lead to lost sales or other issues. If you make an error on the label, you may need to recall a product or run the packaging again, which could become costly
To make the most of your product packaging, it is important to be aware of common issues that arise and steps you can take to resolve them. Simply by looking out for these potential problems, you can work toward preventing them from occurring and ensuring
Trimming weight from your product packaging will deliver a long list of benefits. You will likely use less material, saving you money on production costs and helping the planet by reducing the amount that ends up in a landfill or must be processed for recycling.
When you are in the food industry, you know how much competition you are up against. You only have to walk the aisles of any supermarket to see the vast array of products from different brands. This is one reason why it is very important