If you sell a pharmaceutical product in the United States, then you are familiar with using NDC (National Drug Codes) on your products. But the FDA is proposing changes, partly because of the impending possibility of running out of those codes. If you sell one
No matter the type of product you sell, you can find inspiration from other products. The recent redesign of Idahoan Mashed Potato Cups is a great example of this. Take a closer look at the redesign, as well as what you can learn from their
In recent years, many brands have changed their product packaging to boost their eco-friendliness and sustainability. The recent challenge from Bayer is one of the latest examples of this. Take a closer look at the challenge as well as what it means for your product
When it comes to product packaging, there are a lot of factors to consider, including your target audience. A lot of product packaging has traditionally been gendered, aiming to target either men or women. But recent years have seen the rise of gender-neutral packaging. By
With the push toward sustainability and eco-friendliness, most companies are looking for small things they can do to be greener. While you can do things like using recycled materials and trying to use more green energy, you can also encourage your customers to do their
The idea of edible packaging is slowly growing as a more sustainable option. Food packaging still uses traditional materials, but some companies are looking into options for edible packaging. Explore the current state of this type of packaging and how it may affect the future. What
Many companies are trying to reduce their use of plastic due to demands from consumers. Nestle is one of the major brands leading the way, with one of its first steps being new plastic-free paper packaging for Smarties. This made Smarties the first global confectionery
Packaging size may be one of the biggest questions you have about your product. This is especially true for food. You may wonder if it is ideal to use single-serve or family-size packages. There is no hard and fast rule for single-serve packaging. Instead, think
Influencer marketing is becoming an incredibly popular strategy for companies of all sizes, whether you use local influencers or work with larger names. Your product packaging is also hopefully already part of your marketing strategy. But how can you adjust your product packaging to get
Creating product packaging that flies off the shelves can seem overwhelming or expensive, but it doesn’t have to be. There are a surprising number of easy, affordable ways to upgrade your product packaging design. Take a closer look at some options to consider for your