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There are a number of products on the market today that people like to think they can feel safe in using. Customers want confidence that the product hasn’t been tampered with and potentially become contaminated. Products such as over-the-counter medicines, food products, lotions and creams,

When you are in the food industry, you know how much competition you are up against. You only have to walk the aisles of any supermarket to see the vast array of products from different brands. This is one reason why it is very important

If you have been marketing a product for any length of time, it may be time to change your packaging. When you change your packaging, you have to consider size, shape, graphics, color, and typography. The change may be needed in one or all of

If you are new to product packaging, you may be wondering how to present your product in the best way possible. Creating a quality product is the most important thing, but good packaging is also a very important part of marketing your new creation. Here